I loooove Shake Shack. It's the best burger out there, hands down. It is the perfect size, the perfect ratio of bun to burger to cheese to lettuce, tomato and of course, that crack sauce! You better believe I was excited when they called. I've had the privilege of working with their design team for over a year, photographing in-store collateral and other content. The designers there are some of the nicest, hardest-working people I have ever met. Below are some of the fun images we created over the past year, styled and designed by the talented team at Shake Shack. Thank you Cathie, Michelle, Kearney, Marybeth, Eugene, and Mark!
Side story: Once I paid $150 for a ShackBurger. Tocha and I had an intense craving one day. We got in the car and drove to the nearest Shack. We roll easily into a parking spot, which is nearly impossible to do in downtown Brooklyn. We rejoice, happily eat our burgers and fries (so. good.), and walk hand in hand back to our car...only to find that horrible orange piece of paper on our windshield. A parking ticket for $150. Our desire for Shake Shack had blinded us to the NO PARKING signs. So that was the most expensive, delicious burger ever. C'est la vie.